Below is a list of recent news that may be of interest to webmasters. (See full list of articles)

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Understanding voice search: What are the implications for marketers?

By: Jason Tabeling

One report by VoiceLabs predicts that voice device growth will quadruple this year. In last year's Google IO conference Google CEO Sundar Pichai announced that 20% of search queries were coming from voice search....View Full Story

Jim's Takeaway: How does your site rank for voice / natural language queries? More importantly, are these AI engines providing the answer without even sending the user to your site?

Optimization at the intersection of search, content, social, mobile and local in 2017

By: Jim Yu

Consumer behavior has rapidly matured with the growth of the online world. Customers access the internet through a variety of different platforms and channels. Two thirds of shoppers report using more than one channel when deciding to make a purchase....View Full Story

Jim's Takeaway: The bar for successful ecommerce has been raised. Building a brand, getting customers, and selling products takes more and more investment and saavy across all channels.

Pinterest Predicts Trends of 2017

By: Jennifer Cowan

If you're a marketer or business person wondering what customers will want in 2017, look no further than Pinterest....View Full Story

Jim's Takeaway: If you are in e-commerce or starting a store, this is a list that might interest you.

Seven fascinating stats on ecommerce and cart abandonment

By: Graham Charlton

Based on data from more than 1 billion abandoned carts, we know that Tuesday is the 'worst' day of the week for cart abandonment....View Full Story

Jim's Takeaway: Interesting stats for any ecommerce site operator. If you don't measure your cart abandonment, perhaps you should!

Introducing Amazon Polly


Amazon Polly is a service that turns text into lifelike speech....View Full Story

Jim's Takeaway: Here's an example of functionality platforms being made available to integrate into your website / application.

Reading Content on Mobile Devices

By: Kate Meyer

Summary: Readers can understand short, simple text content on mobile devices just as well as on computers, but they slow down when reading difficult text on mobile....View Full Story

Jim's Takeaway: As more content is viewed on mobile, site owners should be mindful of putting large blocks of text when less would suffice.

How eCommerce Store Owners Can Use Affiliate Marketing to Increase Sales​​

By: Deep Ballu

Affiliate marketing is a great way to boost your online sales. Many established as well as new store owners leverage the power of affiliate marketing because it is a performance-based marketing module. There is no risk for marketers as they only pay after an actual sale is made. ...View Full Story

Jim's Takeaway: Affiliate marketing mobilizes a commission-only sales force for your site. One downside is you will lose some control over your branding / image, as affiliates promote your products in a variety of ways.

8 things you need to know about Google AMP

By: James A. Martin

The next big thing in SEO is AMP, or Google's Accelerated Mobile Pages. Search pros break down AMP and share insights on what you need to know to stay ahead of the curve....View Full Story

Jim's Takeaway: This article is a little old, but still relevant if you are just hearing about the AMP project.

Nine mobile trends to help you stand out in 2017 and beyond

By: Gerald Murphy

A recent Yahoo study of 500,000 queries from Yahoo mobile search, performed by 50,000 unique users of the voice search interface over a six month period, found the following:...View Full Story

Jim's Takeaway: It's been a long time since I posted, but here's some insight into mobile trends that all of us need to heed.

10 Easy Techniques to Analyze Your Site Audience

By: Rachel Bartee

The most important thing you should focus on, despite what you may have read elsewhere, is your audience. It's so simple. Apart from your hard work, they are the key factor that contributes to your website's success....View Full Story

Jim's Takeaway: It's easy to lose track of the basics - but for online businesses, regular interaction with customers and potential customers is critical.

Jim Roberts, PHP programmer